Our videographer, Fletcher Hukari, had a chance to catch up with Oakley White-Allen and Tanner Rosenthal at the Snowbird Ski Resort in Utah. Powered by Aseda Wild Honey Energy Packs, these two extreme sport athletes hit the slopes on a deep powder day.

Learn more about the Aseda Athlete Program and our sponsored members: Angel Collinson, Oakley White-Allen, Tanner Rosenthal and Anthony Baron Kirk.

Buy raw honey energy packs on our website. It's time to fuel up for your own outdoor adventure.

Our new Aseda video explains the story behind how Aseda created a relationship with the remote tribal leaders surrounding the Molé National Forest. Hear from Anthony Baron Kirk, President and Founder of Aseda, and Thomas Appiah, COO of Aseda, as they tell the story of how Aseda has grown its tribal roots in the heart of mama Africa.

Thomas Appiah also recounts his recent meeting with the members of the Aseda Bee Keeper's Association in Ghana, and Nana Kwasi Agyemang, the Ashanti Kyidomhene (Kyidom Chief).

We've just released our beautiful video of Aseda at the Sundance Film Festival 2012! The short was made by Fletcher Hukari, Aseda's very own film maker.

As leaders in their disciplines, the Aseda Athlete pushes the boundaries of what is possible by racing down snow packed mountains, climbing up cliffs, surfing crashing waves, and training across mountain passes. As leaders of cultural change, they recognize the opportunity to help their sporting community and the global community shift towards sustainability.

Our Aseda Athlete Program consists of a team of high performance athletes that travel the world as bee ambassadors. We are proud to announce Angel Collinson, Oakley White-Allen, Tanner Rosenthal, and Anthony Baron Kirk as the first members of our program. Together they carry the message of eco-sustainability and the nutritional benefits of Aseda raw honey.

All Aseda Athletes are outfitted with Aseda Wild Honey Energy Packs to provide a sustained boost of energy while competing and training. Aseda's raw honey energy packs carry our True Raw™ badge and are sustainably harvested by the Dagomba people in Ghana, Africa.

Aseda has a nine page spread in the January & 1/2 Edition of OM Times Magazine's. This national online publication which is dedicated to holistic and spiritually focused conscious living, has made Aseda its cover story. Learn more about Aseda and it's founder, Anthony Baron Kirk. 

"Capitalism transmuted into Cooperatives. Exploitation into sustainability. Materialism into conscious purchasing. The framework for responsible business practices has all people and steps included within. A huge undertaking I know and what better time to propose such revolutionary ideas to the market."
~ Anthony Baron Kirk, President and Founder of Aseda

Aseda means gratitude! Aseda is grateful for the art of filmmaking. Each year the world converges upon Park City, Utah for the Sundance Film Festival. This year, Aseda is up front and center at several events, including a few high profile film premieres.

Our participation includes partnering with Whole Foods Market and Tony Caputos Market and Deli as sponsors. The progressive spirit at the core of the Sundance Film Festival speaks directly to the social missions of the Aseda Tribe.

We are proud to be aligned with such films as "Chasing Ice," "The Invisible War," and "Ready to Fly." These movies represent a dedication to fostering awareness and diversity through the art of storytelling. What better way to express our gratitude, than by sharing Aseda Wild Honey at Sundance, while carrying Aseda's message of social responsibility and sustainability.

Keep checking back with us for the latest Aseda news as we kick off 2012 at this year's Sundance Film Festival.